360° Coverage : 5 Goals I'm Setting For My Business In 2014

2 Updates

5 Goals I'm Setting For My Business In 2014

Jan 10 2014, 12:18pm CST | by

We’re all guilty of it. We set our resolutions on the 31st of December, jazzed to make progress in our personal and professional lives, and then, by the middle of January, we’re bored. Our goals,...

Filed under: news

 
 
 

40 weeks ago

5 Goals I'm Setting For My Business In 2014

Jan 10 2014, 12:18pm CST | by

We’re all guilty of it. We set our resolutions on the 31st of December, jazzed to make progress in our personal and professional lives, and then, by the middle of January, we’re bored. Our goals, which had once seemed so within reach, have suddenly become infinitely far away. It’s no wonder that 8 percent of people follow through on their New Years goals, according to University of Scranton research.

This year, rather than giving up preemptively, I propose we reset our resolutions and rehash our excitement.

Here’s How To Reset Your New Year’s Business Resolutions, And This Time, Make Sure They Stick

Write your goals down.

Writing down your goals and seeing it in front of you, daily, makes it that much more tangible and concrete. While it’s great to brainstorm goals, without writing down your mission, focus fades and continuity begins to decrease. By jotting down your plan and displaying it proudly, you’re already en route to achieving it.

In our company, we have a goals board. Everyone gets to set professional and personal goals each year. We broadcast the goals on a formal wall for the entire office to see. Whenever I walk into the office and see my own goal, it reminds me to take action. Our brains work subconsciously to help us accomplish our mission when we keep our resolutions top-of-mind.

Be realistic with your expectations.

Whether it’s about weight-loss or ROI-growth, setting unattainable goals doesn’t help your success, it hinders it. Set goals that, though they require hard work and perseverance, are, in fact, doable. It’s better to set a smaller goal that can be expanded upon than something you feel you’ll never actually reach. If you aim to increase your bottom-line, think about what strategies you can use to hit that revenue goal. Pick a number; a realistic number. Going from 100K to 100 million in sales will not happen overnight. Think about the most important things that will impact your business that with hard work and effort, you can actually achieve.

Establish milestones to track success.

Here’s where the planning comes into play. If you fail to plan, you are, in essence, planning to fail. Be sure to set key performance indicators for each of the goals you set. Otherwise, how will you know if you’re on track? Give yourself a schedule and monthly (or, weekly, if you’re extra committed) milestones to know that you’re breezing through the things you want to accomplish.

Last year, my goal was to lose 60 pounds.  I would not have been able to accomplish that aggressive goal if I didn’t measure my weight each week (sometimes each day) to keep track of how much I lost, how much longer I had to go, and what roadblocks I had to hoist myself over to come out successful.

Taking these ideas and incorporating them into business, my company will be resetting our goals and pushing through 2014 until we see our desired results.

Here are 5 Business Goals I’ve reset for my company in 2014:

  1. Adding Value: We want to continue to organize our company to make it more efficient and profitable so that both, our clients and our employees can get more . Our goal is to increase our value by 200%.

  2. Thought Leadership: We will produce and execute four marketing seminars, one per quarter, to help business owners see success by sharing important growth strategies and hosting interactive workshops and webinars.

  3. Business Networking: We’re working to build our Events Division, Business Events NY, to increase reach by 25% and continue widely branding our company. We aspire to host one monthly event for up to 300 business entrepreneurs.

  4. Strong Recruiting: We aim to hire 10 additional experienced marketing professionals that can add to our existing talent-pool and help continue the steady growth of our business.

  5. Quality Sales: We need to define our target market to three major areas. Then, we’ll start marketing to this target the right industries and going deeper with our clients.

Remember, when thinking about your own resolutions, ask yourself:

  • Where do you want to be in 1 year, 3 years, 5 years?

  • With these goals in mind, what will be different for your company? What’s the end-goal?

  • What type of investment can you make to your goals, in regards to time, effort, energy, money? Is it doable?

So, which goals are you resetting this month? By sharing your goals with others, you train to hold yourself accountable.

Let me know in the comments box below!

Joe Apfelbaum brings more than thirteen years to the online business, technology and marketing community. Serving as CEO and Co-Founder of Ajax Union, www.ajaxunion.com, he has been featured on Fox Business Network and Fox Business News and was selected by Google as a Certified Google Trainer. Today, Joe produces a weekly web series called GrowTime, where he teaches budding entrepreneurs about business, marketing, and technology. Meet Joe in person at one of his upcoming #NYCSeminars. Check out www.ajaxunion.com/events

Source: Forbes Business

 
Update
2

7 weeks ago

Khazanah throws MAS RM6b lifeline

Aug 29 2014 5:01pm CDT | Source: Business Times Singapore

August 30, 2014 1:15 AMKHAZANAH Nasional will inject RM6 billion (SS$2.4 billion) over three years to resuscitate loss-making Malaysia Airlines (MAS) under a recovery plan that includes even an Act of Parliament. Other key moves are migrating its operations, assets and liabilities to a new company (NewCo) and slas ...
Source: Business Times Singapore   Full article at: Business Times Singapore
 

 
Update
1

7 weeks ago

MAS posts loss of RM307m for Q2

Aug 28 2014 5:00pm CDT | Source: Business Times Singapore

August 29, 2014 1:13 AMMALAYSIA Airlines (MAS) registered a loss of RM307 million (S$122 million) for the second quarter to end-June, but warned of worse to come in the second half when the "full financial impact of the double tragedies of MH370 and MH17 ...
Source: Business Times Singapore   Full article at: Business Times Singapore
 

 

Don't miss ...

 

<a href="/latest_stories/all/all/30" rel="author">Forbes</a>
Forbes is among the most trusted resources for the world's business and investment leaders, providing them the uncompromising commentary, concise analysis, relevant tools and real-time reporting they need to succeed at work, profit from investing and have fun with the rewards of winning.

 

blog comments powered by Disqus

Latest stories

Spanish nurse cured of Ebola
Madrid, Oct 21 (Xinhua) Spanish nursing auxiliary Teresa Romero was pronounced cured of the Ebola virus disease according to World Health Organisation (WHO) guidelines after the results of a second test confirmed Tuesday that she no longer had the virus in her blood.
 
 
Clinical trials of Ebola vaccine start Nov 1 in Switzerland
Geneva, Oct 21 (IANS/EFE) The World Health Organisation (WHO) announced Tuesday that it will begin clinical trials Nov 1 in Switzerland of one of the two anti-Ebola vaccines currently under development.
 
 
Colombia to launch world's first floating gas liquefaction plant
Bogota, Oct 21 (IANS/EFE) The world's first floating gas liquefaction plant is due to begin operating next year off the coast of northern Colombia under a pact between Canada-based Pacific Rubiales Energy and Belgian shipbuilder Exmar.
 
 
Paralysed man walks again after pioneering cell therapy
London, Oct 21 (IANS/EFE) A paralysed man has been able to walk again after therapy that involved transplanting cells from his nasal cavity into his spinal cord, the BBC reported Tuesday.
 
 
 

Latest from the Network

Keira Knightley was 'a goody two-shoes'
Keira Knightley was ''a goody two-shoes'' when she was younger. The 29-year-old actress claims she was a ''boring'' well-behaved child and never skipped school because she didn't want to upset her parents or teachers....
Read more on Celebrity Balla
 
Kat Dennings is in love with Kim Kardashian
Kat Dennings thinks Kim Kardashian's butt is ''amazing.'' The '2 Broke Girls' actress was ''very nervous'' when the 'Keeping Up with the Kardashians' star filmed a cameo for the show's 80th episode and was too shy to...
Read more on Celebrity Balla
 
Taylor Swift doesn't 'need some guy' for inspiration
Taylor Swift is ''figuring out how to cope'' with life on her own. The 'Shake It Off' hitmaker hopes her upcoming album, '1989,' will prove she doesn't ''need some guy'' to help her ''make a great record'' or to feel...
Read more on Celebrity Balla
 
Sarah Hyland is 'great'
Sarah Hyland says she is ''great'' after obtaining a restraining order against her ex-boyfriend. The 'Modern Family' star is happy to be focusing on her career again after a judge recently granted her a three-year...
Read more on Celebrity Balla
 
India re-elected to UNHRC for two years
United Nations, Oct 21 (IANS) India was Tuesday re-elected to the United Nations Human Rights Council (UNHRC) for the term 2015-2017 in a keenly contested election in the UN General Assembly in New York. Other...
Read more on Politics Balla
 
Spanish nurse cured of Ebola
Madrid, Oct 21 (Xinhua) Spanish nursing auxiliary Teresa Romero was pronounced cured of the Ebola virus disease according to World Health Organisation (WHO) guidelines after the results of a second test confirmed...
Read more on Business Balla
 
Gurdwara closed in Belgium
Brussels, Oct 21 (IANS) The mayor of the town of Vilvoorde in Belgium, Hans Bonte, has ordered the closure of the local gurdwara, Guru Nanak Sahib, for one month. Belgian media Tuesday charged that the Sikh temple "...
Read more on Politics Balla
 
Air strikes kill 28 militants in Pakistan
Islamabad, Oct 21 (IANS) At least 28 militants were killed when the Pakistani army launched an air strike in the country's northwest tribal town of Datta Khel Tuesday, military said. In a statement, Inter Services...
Read more on Politics Balla
 
Report reveals large-scale torture in China's 'Black Jails'
Beijing, Oct 21 (IANS/EFE) The use of hotels and factories as clandestine prisons where thousands of people -- mostly women -- are tortured to prevent their complaints against the government from coming to light has...
Read more on Politics Balla
 
Clinical trials of Ebola vaccine start Nov 1 in Switzerland
Geneva, Oct 21 (IANS/EFE) The World Health Organisation (WHO) announced Tuesday that it will begin clinical trials Nov 1 in Switzerland of one of the two anti-Ebola vaccines currently under development. WHO Assistant...
Read more on Business Balla