10 Updates

The NBA Is Destroying The NHL In The Battle For Postseason Cable TV Ratings

Apr 23 2014, 10:57am CDT | by

Many hockey fans feared that last year’s lockout-shortened NHL season might put a damper on the sport’s growing popularity in the United States. Those fears appear to have been unfounded as hockey...

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14 weeks ago

The NBA Is Destroying The NHL In The Battle For Postseason Cable TV Ratings

Apr 23 2014, 10:57am CDT | by

Many hockey fans feared that last year’s lockout-shortened NHL season might put a damper on the sport’s growing popularity in the United States. Those fears appear to have been unfounded as hockey viewership is up big this year, but even with that success the NHL is still way behind the NBA in terms of postseason viewership.

Through the first week of NHL postseason play, the league’s narrative has been one of incredible success. A recent NBC press release touts that NHL postseason ratings are way up from last year. Games on the NBC Sports Network averaged 621,000 viewers through the network’s first ten games, up 61% from the first ten postseason games on the network last year, and CNBC’s average 295,000 viewers are up 25% from last year’s comparable games.

But while that sounds impressive – and the growth truly is important – it’s still nothing compared to the NBA.

Through Monday night, the NBA aired eight playoff games on cable networks (three on ESPN and five on TNT). Those eight games averaged 3.5 million viewers, or more than five times the audience tuning in to the typical NHL game on NBCSN. On Saturday, the NBA’s three opening playoff games led all cable programming in viewership, and Sunday’s games ranked as three of the top five most-viewed shows.

Meanwhile, the only NHL game to even register among the top-viewed cable programming was Saturday’s double-overtime thriller between the Columbus Blue Jackets and Pittsburgh Penguins. The game’s ratings numbers – a 0.3 rating with 850,000 viewers – rank it just behind an afternoon SpongeBob SquarePants episode and a late-night Full House rerun.

The cable numbers don’t tell the whole story, of course. Casual or curious viewers are far more likely to know where to find ESPN or TNT than networks like NBCSN or CNBC. And these numbers don’t reflect viewership of the handful of games broadcast on over-the-air networks (so far, two NBA games on ABC and three NHL games on NBC).

But even with the NHL picking up steam from last year, the reality remains obvious that, despite a lack of exciting storylines in the NBA, hockey poses little threat to the NBA’s dominance in postseason viewership.

Follow @ChrisSmith813

 
Update
10

7 weeks ago

RM47mil KWSG contributions still unclaimed

Jun 9 2014 7:54am CDT | Source: Business Times Malaysia

KUALA LUMPUR: About RM47 million of contributions in the Teachers Provident Fund (KWSG) still remain unclaimed, the Dewan Rakyat was told today ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
9

7 weeks ago

Gold shop lost almost RM1mil

Jun 9 2014 3:50am CDT | Source: Business Times Malaysia

KANGAR: A gold shop owner lost almost RM1 million after after the safe on in his shop was broken into ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
8

7 weeks ago

Motion to debate MAS losses in Dewan Rakyat rejected

Jun 9 2014 3:39am CDT | Source: Business Times Malaysia

KUALA LUMPUR: AN emergency motion to debate the losses incurred by Malaysia Airlines last year, amounting to RM1.2 billion was rejected by the Dewan ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
7

7 weeks ago

MH370 Tragedy: Hisham: RM27.6 mil spent on 1st phase of SAR

Jun 9 2014 2:11am CDT | Source: Business Times Malaysia

KUALA LUMPUR: Malaysia spent some RM27.6 million in its first phase of the search operations for missing Malaysia Airline flight MH370, said Acting Transport Minister, Da ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
6

7 weeks ago

9.1m litres of diesel seized in a month

Jun 8 2014 1:11am CDT | Source: Business Times Malaysia

PUTRAJAYA: The Domestic Trade, Cooperatives, and Consumerism ministry has seized some 9.1 million litres of diesel and property worth RM58 million since mounting ‘Operasi Diesel Selatan’ in the southern states l ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
5

7 weeks ago

Girl, 9, awarded RM2.78m compensation for medical negligence

Jun 6 2014 4:56am CDT | Source: Business Times Malaysia

KUALA LUMPUR: A nine-year-old girl who suffered brain damage during her birth at a government hospital was awarded over RM2.78 million in compensatio ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
4

7 weeks ago

Malaysia's total trade in April up 12pc

Jun 5 2014 11:52pm CDT | Source: Business Times Malaysia

KUALA LUMPUR: Malaysia's total trade in April 2014 rose by 12 per cent from a year ago to RM123.86 billion due to growing trading activities, International Trade and Industry Mi ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
3

7 weeks ago

Works Ministry to spend RM20m for upgrading works at 50 accident black spots

Jun 4 2014 11:35pm CDT | Source: Business Times Malaysia

JOHOR BARU: The Works Ministry will implement upgrading works at 50 accident prone locations in the country that have been identified this year involving an allocation of RM20 mill ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
2

7 weeks ago

Najib launches loan scheme for Ramadan traders

Jun 4 2014 10:24pm CDT | Source: Business Times Malaysia

PUTRAJAYA: Prime Minister Datuk Seri Najib Razak today launches RM45 million Ramadan Bazaar Scheme ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 
Update
1

8 weeks ago

Residents bring up objection against Kidex to Suhakam

Jun 4 2014 4:49am CDT | Source: Business Times Malaysia

PETALING JAYA: A group of 20 Petaling Jaya residents held a meeting with the Human Rights Commission of Malaysia (Suhakam) over their objection against the proposed RM2.2 billion Kinra ...
Source: Business Times Malaysia   Full article at: Business Times Malaysia
 

 

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